PROMOTE THE PROMENADE — FUNDRAISING UPDATE!
PROMOTE THE PROMENADE — £450 RAISED, £550 TO GO!
Two active projects. One shared purpose: promoting Penzance and supporting our local businesses.
Since November 2025, I have been working to promote Penzance through community-led publicity, printed materials, business engagement and practical promotional projects. Through Promote Penzance Positively CIC (PPPCIC), I want to help more people discover the businesses, attractions and facilities that make our town worth visiting.
Today, I want to share an update on our Promote the Promenade fundraising campaign, thank those who have supported it, and clarify how it connects with my other ongoing initiative, Penzance Fashion Hub.
PROMOTE THE PROMENADE — HELP US REACH OUR £1,000 TARGET
The current campaign aims to produce and distribute 10,000 leaflets promoting the Promenade, its businesses, attractions and facilities for the coming season.
Our fundraising target is £1,000. So far, £450 has been raised, leaving £550 to go.
I am grateful to everyone who has already contributed, helping to turn this community-led idea into something practical.
Our confirmed supporters to date are:
- Angie Butler — local resident
- The Yacht Inn
- The Lugger Inn
- The Dock Inn
- The Dolphin Inn
- Barbican Bistro
- Little Nook Café
Thank you to each of you for helping to promote this part of Penzance. Your contributions demonstrate that individuals and businesses can play a part in supporting the wider community.
We now need further support to reach our target. If you are a local business, resident or someone who wants to see Penzance promoted positively, please consider contributing or sharing this appeal with others who may be interested.
Every contribution helps us move closer to the goal.
TWO PROJECTS — BOTH ACTIVE AND DEVELOPING
I would also like to clarify the relationship between Penzance Fashion Hub and Promote the Promenade, as people may understandably wonder whether one project has replaced the other.
The answer is no. Both projects remain active, and I am developing them alongside one another.
They have different focuses, but share a common purpose: promoting Penzance, increasing the visibility of local businesses and encouraging people to explore more of what our town has to offer.
Penzance Fashion Hub
Penzance Fashion Hub focuses on the town's fashion offer, including independent retailers, vintage and preloved shops, and other businesses connected with fashion.
My original intention was to develop the leaflet-distribution work for the Fashion Hub first. However, the level of support at that stage was lower than I had hoped. Rather than abandon the idea, I continued developing the project and looking for practical ways to demonstrate what promotional activity can achieve.
The Fashion Hub already has evidence of work delivered, including leaflets, banners and cards. I have shown examples of these materials to people while discussing the Promenade campaign. They demonstrate that my approach is not simply about talking about promotion; it is about producing tangible materials that can be used to raise awareness of local businesses.
Promote the Promenade
The Promenade campaign is a separate initiative, focused on promoting the businesses, attractions and facilities along the Promenade.
Its current priority is to raise the funds needed to print and distribute the 10,000 leaflets. Once this distribution is underway, I intend to use the experience and evidence of delivery to help progress further promotional work for the Fashion Hub and the wider business district.
The projects can therefore inform and strengthen one another without becoming the same project. Each retains its own identity, focus and objectives.
The promotional methods may be similar, but the projects are distinct. Printed leaflets, banners, cards, business engagement and distribution can all help different parts of Penzance reach a wider audience.
My intention is to develop these initiatives in a practical way, building on completed work while progressing the next stage as resources and support allow.
TRANSPARENCY MATTERS
I want people to understand how the Promenade fundraising works and what their contributions are helping to support.
- Receipts are provided for contributions received.
- All money received is accounted for, with contributions tracked against the campaign's fundraising and expenditure.
- I have taken no payment for my own time. The hours spent researching, visiting businesses, developing promotional materials, making contacts and coordinating the work are being given voluntarily.
- The money raised is intended to help meet the practical costs of printing and distributing the leaflets, not to pay me for my time.
I believe that transparency and accountability are essential when asking the public and local businesses to support a community project.
A POSITIVE APPROACH TO PROMOTING PENZANCE
These initiatives are not about setting one organisation against another, nor are they intended to replace the work of existing organisations. They are about identifying practical ways to promote Penzance and giving local businesses further opportunities to be seen.
The Promenade, the business district and the town's independent retailers all contribute to Penzance in different ways. Visitors and residents benefit when they can discover more of what is available, and local businesses benefit when their presence and offer are communicated effectively.
I know that developing community projects takes time, persistence and support. I also recognise that not every business will be able to contribute, and that people have different priorities. I will continue to approach the work positively, respect those decisions and seek support from those who share the vision.
My aim is to demonstrate what can be achieved through practical action, voluntary effort and collaboration.
We have raised £450. We need another £550 to reach our £1,000 target.
If you can help, please get in touch. If you cannot contribute financially, sharing this appeal is another valuable way to support the campaign.
Let's continue working towards a Penzance where more of our businesses, attractions and community initiatives are visible and valued.
Promote Penzance Positively CIC
Company number: 17263744
Website: https://promotepenzancepositivelycic.co.uk/
#PromoteThePromenade #PromotePenzancePositively #PenzanceFashionHub #Penzance #Cornwall #SupportLocal #CommunityPower #ShopLocal
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